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Introducing the AMAX + NFW Model Search 2020 Winner

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What a week! And, we haven't even wrapped up the NFW Digital Experience yet. We're excited to introduce you to our new AMAX Talent + NFW Model Search 2020 winner and finalists. Also later today, you'll have an opportunity to get to know our final four participating designers Emily Phillips (12 PM CST), Ola Mai (2 PM CST), Lily Guilder (4 PM CST) and Eileen Kelly (6 PM CST). It's also the perfect day to shop our retail partners because you don't want to let any of these Shop Nashville deals pass you by. 

This week has looked nothing like what we had planned for April, but the Digital Experience fulfilled our goals during these unprecedented times. Nashville Fashion Week was designed to engage, impact, encourage, support and celebrate the Nashville fashion community and that we did! This will always be our #whynfw mission.

Visit NashvilleFashionWeek.com to view today's full schedule, including NFW designer bios and detailed Shop Nashville event descriptions. We also encourage you to please consider making a donation to the Nashville Fashion Forward Fund of The Community Foundation of Middle Tennessee to help support our Nashville fashion community.

Thank you for your continued support and we hope to see you back on the runway in 2021!

THE AMAX + NASHVILLE FASHION WEEK 2020 

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Congratulations! Asia Harper is the AMAX + Nashville Fashion Week 2020 Model Search winner. 

The AMAX Talent + NFW Model Search has been a launchpad for many successful modeling careers since its inception in 2012. This year, for the first time in our nine year history, our model search was open to aspiring models of all ages and sizes. Nashville Fashion Week has always strived for diversity on the runway, but we made a conscious decision to set the bar even higher by encouraging our designers to fit a range of shapes and sizes. Our 2020 runway was set to feature the most diverse model roster that Nashville Fashion Week has ever had. We can't wait to share all of these new faces with you next year!

Asia will receive a prize package that includes:

  • $1,000 modeling contract and development with AMAX Talent

  • A professional photo shoot with a Nashville fashion photographer

  • The opportunity to walk the next Nashville Fashion Week runway 

CONGRATULATIONS TO ALL OF OUR 
2020 MODEL SEARCH FINALISTS!

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(L to R by rows) Keelie McLawhorne, Elle Lucas, Hallie Bryant, Allison Miller, Asia Harper, Jolie Taty, Makiya Gentry, Alexis Berger, Athena Burnette and Darcy Lamb. Photographed by Gabrielle Sivley with hair & makeup by Emily Gray.

AMAX Talent is a full service agency representing fashion, commercial and lifestyle models as well as actors, hair and make-up artists, and wardrobe stylists. Cherylann Stephens, former director of Next and Wilhelmina in Los Angeles, opened AMAX's parent company, Maximum Artist Creative Services, in 2005 to fill the need for an artists agency in the Nashville market. In 2009, MACS acquired AMAX, a well known Nashville modeling agency founded in 1989. Through a strong emphasis on both local and direct booking, as well as scouting and developing local models for international placement, AMAX has quickly risen to become one of the premier agencies in the Southeast. AMAX models have been featured in campaigns for Calvin Klein, Celine, Jill Stuart, American Eagle, Ralph Lauren, Levi's, Tommy Hilfiger as well as walked the runways of Chanel, Marc Jacobs, Prada, Versace and Louis Vuitton. For more information on the agency, please visit AMAXTalent.com.

NFW DAY FIVE | SATURDAY, AUGUST 8

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We have more interactive programming planned for day four of the Nashville Fashion Week Digital ExperienceRitholz Levy Fields LLP will address corporate, commercial and intellectual property law issues faced by emerging and established fashion and apparel businesses in their Fashion Law for Your Fashion Business Zoom program at 12:30 PM CST. Rank & Sugar (2 PM CST), Moore by Paige (4 PM CST), No Worries (6 PM CST) and Any Old Iron (8 PM CST) are the featured designers today. Shop Nashville continues with Ashley Trabue Studio's website launch of her NFW Designer PORTALS Collection at 9 PM CST and other special events and promotions at your favorite stores all across the city. 

Visit NashvilleFashionWeek.com to reserve your FREE tickets and to view the full schedule, including NFW designer bios and detailed Shop Nashville event descriptions. We also encourage you to please consider making a donation to the Nashville Fashion Forward Fund of The Community Foundation of Middle Tennessee to help support our Nashville fashion community.

NFW DAY FIVE | FRIDAY, AUGUST 8 

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The ninth AMAX Talent + Nashville Fashion Week 2020 Model Search winner will be announced to our email list and on all of our NFW social channels at 10 AM CST on Saturday. We can't wait to introduce you to this fresh new face discovered through our first size and age inclusive search!

FEATURED DESIGNERS

Join us on @NashFashWeek Instagram Stories for these NFW designer spotlights on Saturday:


Emily Phillips | 12 PM CST
Ola Mai | 2 PM CST
Lily Guilder | 4 PM CST
Eileen Kelly | 6 PM CST

SHOP NASHVILLE

Shop special events and promotions at these retail partners on Saturday. Click HERE for more details.

ABLE
Bonobos | 10 AM - 7 PM CST
Eric Adler Clothing
Flip | 11 AM - 6 PM CST
H. Audrey | 10 AM - 6 PM CST
Levy’s | 10 AM - 6 PM CST
Margaret Ellis Jewelry

Shop Nashville

NFW DAY FOUR | FRIDAY, AUGUST 7

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Please join us for day three of the Nashville Fashion Week Digital Experience. Today OnPoint Manufacturing will present Sustainability, Manufacturing and the Future of the Fashion Industryon our digital Zoom program at 4 PM CST. Designers Ken.Drama (2 PM CST), Justin Mark Richards (4 PM CST), Black by Maria Silver (6 PM CST) and H. Lane Design (8 PM CST) will take over our Instagram feed. Shop Nashville events and promotions continue all across Nashville today. Emerson Grace will feature in-store and virtual presentations spotlighting Nashville creatives and tastemakers from 11 AM - 5 PM CST and Brides by Glitz Nashville will host a Mother of the Bride Fashion Show at 5 PM CST on Facebook Live .

Visit NashvilleFashionWeek.com to reserve your FREE tickets and to view the full schedule, including NFW designer bios and detailed Shop Nashville event descriptions. We also encourage you to please consider making a donation to the Nashville Fashion Forward Fund of The Community Foundation of Middle Tennessee to help support our Nashville fashion community.

NFW DAY FOUR | FRIDAY, AUGUST 7 

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DIGITAL LEARNING LAB: FASHION LAW FOR YOUR FASHION BUSINESS

Presented by Ritholz Levy Fields

FRIDAY, August 7 | 12:30 p.m. CST

Admission: FREE with ticket reservation

Peter Fields and Jenna Harris of the law firm Ritholz Levy Fields LLP will address corporate, commercial and intellectual property law issues faced by emerging and established fashion and apparel businesses, including corporate formations and corporate governance, raising money from investors, choosing and protecting a brand name in the U.S. and abroad, creating protectable designs, tips for battling fraud on digital platforms and preventing ad misplacement, hiring employees and independent contractors, and product sales, distribution and licensing transactions.

Please send your questions pertaining to this discussion HERE by Friday at 9 a.m. CST.

Each attendee that signs in to this event will be entered into a drawing to win two All Access Passes ($800 value) to NFW 2021

Middle Tennessee State University is our content production partner for this digital Zoom event. 

FEATURED DESIGNERS

Join us on @NashFashWeek Instagram Stories for these NFW designer spotlights on Friday:


Rank & Sugar | 2 PM CST
Moore by Paige | 4 PM CST
No Worries | 6 PM CST
Any Old Iron | 8 PM CST

SHOP NASHVILLE

Shop special events and promotions at these retail partners on Friday. Click HERE for more details.

Shop Nashville

Ashley Trabue Studio | 9 PM CST NFW Designer PORTALS Collection Launch

ABLE
Bonobos | 10 AM - 7 PM CST
Eric Adler Clothing
Flip | 11 AM - 6 PM CST
H. Audrey | 10 AM - 6 PM CST
Levy’s | 10 AM - 6 PM CST
Margaret Ellis Jewelry 10:30 AM - 4:30 PM CST

NFW DAY THREE | THURSDAY, AUGUST 6

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We hope that you enjoyed day one of the Nashville Fashion Week Digital Experience! We have another packed schedule planned for today. The Tennessee State Museum presents Suffrage: The Style of a Social Movement at noon CST. Designers Truly Alvarenga (2 PM CST), The Morgan Factory (4 PM CST), Amanda Valentine (6 PM CST) and Erica Knicely (8 PM CST) will be featured on our social channels today; The Cosmetic Market goes live on Instagram at 4 PM CST with Oribe, and many more Shop Nashville events and promotions are in full swing today.

Visit NashvilleFashionWeek.com to reserve your FREE tickets and to view the full schedule, including NFW designer bios and detailed Shop Nashville event descriptions. Don't forget that each attendee that signs in to our Fashion Talks and Learning Lab events this week will be entered into a drawing to win two All Access Passes ($800 value) to NFW 2021! We also encourage you to please consider making a donation to the Nashville Fashion Forward Fund of The Community Foundation of Middle Tennessee to help support our Nashville fashion community.

NFW DAY THREE | THURSDAY, AUGUST 6 

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DIGITAL LEARNING LAB: SUSTAINABILITY, MANUFACTURING AND THE FUTURE OF THE FASHION INDUSTRY

Presented by OnPoint Manufacturing with Author Mary Gehlhar of The Fashion Designer Survival Guide and Daniella Platt, Brand Strategist

THURSDAY, August 6 | 4 p.m. CST

Admission: FREE with ticket reservation

David Prentice, Senior Vice President of Sales for OnPoint ManufacturingMary Gehlhar, author of The Fashion Designer Survival Guide and Daniella Platt, Brand Strategist and author of Looking Good: Ten Commandments To Be A Sales Rockstar and Fashion Startup Playbook will lead a spirited and insightful conversation on the current state of the apparel industry, what sustainable practices can look like and how designers and brands can see success sooner thanks to new technologies. 

Please send your questions pertaining to this discussion HERE by Thursday at 9 a.m. CST.

Each attendee that signs in to this event will be entered into a drawing to win two All Access Passes ($800 value) to NFW 2021

Middle Tennessee State University is our content production partner for this digital Zoom event. 

FEATURED DESIGNERS

Join us on @NashFashWeek Instagram Stories for these NFW designer spotlights on Thursday:


Ken.Drama | 2 PM CST
Justin Mark Richards | 4 PM CST
Black by Maria Silver | 6 PM CST
H. Lane Design | 8 PM CST

SHOP NASHVILLE

Shop special events and promotions at these retail partners on Thursday. Click HERE for more details.

Shop Nashville

Emerson Grace | 11 AM - 5 PM CST Styling Event with Nashville Creatives + Tastemakers

Brides by Glitz Nashville | 5 PM CST Facebook Live Mother-of-the-Bride Fashion Show

ABLE
Bonobos | 10 AM - 7 PM CST
Eric Adler Clothing
Flip | 11 AM - 6 PM CST
H. Audrey | 10 AM - 6 PM CST
Levy’s | 10 AM - 6 PM CST
Margaret Ellis Jewelry 10:30 AM - 4:30 PM CST

NFW DAY TWO | WEDNESDAY, AUGUST 5

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Welcome to day one of the Nashville Fashion Week Digital ExperienceThis is a first for us so we are a bit anxious about launching this new digital platform, but thanks to Middle Tennessee State University, our educational and production partner for our Zoom events, we are confident that everything will run as smoothly as possible. We thank you for supporting NFW and the Nashville fashion community as we pivot to our new reality.

Fashion Talks: Diversity + Inclusion goes live at noon CST. Designers Laura Citron (2 PM CST), Mary Violet Woosley (4 PM CST) and Article X (6 PM CST) will be the first designers featured on our social channels and Shop Nashville promotions begin today. We hope that you enjoy every moment of today's digital programming! 

Visit NashvilleFashionWeek.com to reserve your FREE tickets and to view the full schedule, including NFW designer bios and detailed Shop Nashville event descriptions. We also encourage you to please consider making a donation to the Nashville Fashion Forward Fund of The Community Foundation of Middle Tennessee to help support our Nashville fashion community.

NFW DAY TWO | WEDNESDAY, AUGUST 5 

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DIGITAL LEARNING LAB: SUFFRAGE: THE STYLE OF A SOCIAL MOVEMENT

Presented in partnership with The Tennessee State Museum

WEDNESDAY, August 5 | 12:00 p.m. CST

Admission: FREE with ticket reservation

Join the Tennessee State Museum, in collaboration with Nashville Fashion Week’s 10th Anniversary, for a special online presentation and virtual tour of the women’s suffrage exhibition, Ratified! Tennessee Women and the Right to Vote. This FREE event will include a discussion with Amanda Smith, Tennessee State Museum curator of Fashion and Textiles.Please send your questions pertaining to this discussion HERE by Wednesday at 9 AM CST.Each attendee that signs in to this event will be entered into a drawing to win two All Access Passes ($800 value) to NFW 2021! Middle Tennessee State University is our content production partner for this digital Zoom event. 

FEATURED DESIGNERS

Join us on @NashFashWeek Instagram Stories for these NFW designer spotlights on Wednesday:

Truly Alvarenga | 2 PM CST
The Morgan Factory | 4 PM CST
Amanda Valentine | 6 PM CST
Erica Knicely | 8 PM CST

SHOP NASHVILLE

Shop special events and promotions at these retail partners on Wednesday. Click HERE for more details.

Shop Nashville

The Cosmetic Market | 4 PM CST Instagram Live Event with Oribe

ABLE
Bonobos | 10 AM - 7 PM CST
Eric Adler Clothing
Flip | 11 AM - 6 PM CST
H. Audrey | 10 AM - 6 PM CST
Levy’s | 10 AM - 6 PM CST
Margaret Ellis Jewelry 10:30 AM - 4:30 PM CST