NFW 2016: The Business Of Fashion: The Process, Progress & Pivot 


How to Launch, Grow and/or Establish a Fashion Concept  | 10 - 11:30 AM

Amy Fair | MOderator

The Community Foundation of Middle Tennessee

Amy Fair is Director of Donor Services at The Community Foundation of Middle Tennessee, which is home to the Nashville Fashion Forward Fund. She has been involved with Nashville Fashion Week for the past five years and included among her tasks is the promotion and coordination of the selection process for the Nashville Fashion Forward Fund Award. Beyond Nashville Fashion Week, Amy’s connections to the fashion industry are fairly limited except for her ownership of the original Fashion Plates—circa 1978—and hailing from the same hometown as the inaugural winner of Project Runway Junior.  

Facebook | Twitter | Instagram

Julianna Bass

Julianna Bass

Julianna Bass is an American Fashion Designer who debuted her eponymous womenswear collection during New York Fashion with a AW15 runway presentation. Since the collection’s debut, Julianna Bass has received accolades from prominent U.S. and International publications including Vogue (Germany and U.S.), Women’s Wear Daily, and New York Magazine. Bass is a Tennessee native who moved to New York to study fashion and costume design at the Fashion Institute of Technology after completing her design studies at Middle Tennessee State University. 

Facebook | Twitter | Instagram | Pinterest

André Hueston Mack 

Mouton Noir Wines

Mouton Noir Wines, founded by iconoclastic sommelier André Hueston Mack in 2007. The wines are unique and distinctive garage wines, sourcing the best fruit possible in the Willamette Valley region of Oregon to produce wine which show the individuality of their respective sites and terroirs. Mouton Noir Wines can be found in the best restaurants and retailers in 45 states and 11 countries. Most recently, Mack authored and designed Small Thyme Cooks, the world’s first culinary coloring and activity book. 

Facebook | Twitter | Instagram


Lagilelei Nadeau

Lagi Nadeau

 The LAGI NADEAU collection blends high-end sophistication with feminine styling. This distinct style is emphasized by the designer's use of luxurious fabrications mixed with interesting detailing. Nadeau creates high quality, authentic pieces made in the USA, for women who have a strong sense of self and style.  

Facebook | Twitter | Instagram | Pinterest

Adrien Saporiti

DCXV Industries 

Adrien Saporiti is passionate about the branding of his hometown and trying to push past its perception as ground zero for cowboy boots and rhinestones. A graduate of Boston’s Berklee College of Music, Saporiti founded DCXV in his garage in 2010.. In March of 2012, he painted the first of what have so far proven to be his most acclaimed work: four red, white and blue I BELIEVE IN NASHVILLE murals. 

Facebook | Twitter | Instagram


HoW to eVolVe iN a tecH-ForWard World oF commuNicatioN, WHile still keePiNg your BraNd ideNtity | 12 - 1:15 PM


Tarasina Schneller | MODERATOR

Simon Property Group

Tarasina Schneller is the Regional Director of Marketing for the Mid-Atlantic and Central Region of Simon Property Group. Simon is a global leader in retail real estate ownership, management and development and a S&P 100 company. Simon’s industry - leading retail properties and investments across North America, Europe and Asia provide shopping experience for millions of consumers every day and generate billions in annual retail sales. Prior to her current role with Simon, Schneller was Director of Marketing and Business Development for Opry Mills, overseeing marketing, tourism, business development, guest services, and public relations. Schneller received her bachelor’s from Wichita State University and a MBA from Southwestern College. 

Facebook | Twitter | Instagram

Emily Howard

Consider the Wldflwrs

Emily Howard is the founder and creative director of Consider the Wldflwrs. She founded CTWF in 2013, aiming to create simple staple pieces for the everyday girl. Emily began designing jewelry as a hobby and immediately fell in love with the process of manipulating metal. She is now a certified bench jeweler, stone setter, diamond specialist and floral stylist. Since May of 2014, Emily has been traveling to teach jewelry lessons to a small group of women on the mountain of San Matias, Honduras. Emily has traveled all over the country with CTWF, but mostly loves styling customers, meeting with couples for bridal jewelry and leading the Consider the Wldflwrs team in Nashville, Tennessee. 

Facebook | Twitter | Instagram | Pinterest

Gavin Ivester


Gavin Ivester designed the first-ever Apple PowerBook and headed up Nike’s Global Footwear Design. As Senior VP/ GM of PUMA’s Footwear division, he drove growth of over 400%. He also directed for PUMA’s licensed partnerships in watches and eyewear. After moving to Nashville in 2008 as CCO of Gibson Guitar, he left to lead a turnaround of Under Armour. Today as a founding partner of FLO | THINKERY, he’s enjoyed working on partnerships with some of music’s biggest stars. FLO also develops software and does strategy advisory in health care, tech, and banking.  

Facebook | Twitter | Instagram

kristen Johns

Waller Lansden Dortch and Davis LLP 

Kristen Johns is in Waller Law’s Intellectual Property Practice Group, and her practice intersects privacy and data security, technology, and intellectual property. As a registered patent attorney, Kristen helps clients protect and maximize their intellectual property assets and advises clients on a broad range of issues, including privacy and data protection matters, cybersecurity, trademarks and branding, and patent protection. Throughout her career, Kristen has negotiated and managed the implementation of numerous license and strategic development agreements as well as other complex corporate transactions involving software and strategic IP asset acquisitions.  

Facebook | Twitter 

Francesca Marotta Portrait.jpg

Larissa May

Livin Like Larz

Larissa May, also known as LivinLikeLarz, is a 21-year-old creative consultant, style blogger, and founder of #HALFTHESTORY. #HALFTHESTORY is a social media campaign that serves as a platform to share a part of their story that is not revealed through their social channels. Larz has been featured in Teen Vogue, and The Chicago Sun Times Splash, as an “Instagram Star.” Larz is at the forefront of global fashion, technology, and social media. Her clients include Spring, Feels, and In May, Larz will receive her bachelors degree from Vanderbilt University in Marketing, Communications, and Creative Strategy.  

Facebook | Twitter | Instagram | Pinterest


How to Re-Structure or Re-Brand after Being Well Established | 1:30 - 2:45 PM


Kimberly Lewis | MODERATOR


Kimberly Lewis has worked in fashion most all of her life. Her impressive professional background encompasses executive management positions in both retail and wholesale companies including BCBGMAXAZRIA, Ralph Lauren, Guess, and B.B. Dakota. In 2003, Kimberly left corporate fashion, opening Pumpkin Baby Boutique in Pasadena, followed by her own consulting firm. Since moving to Nashville in 2014, she’s been refining EMERSON GRACE’s vision and carving out its place in the Nashville landscape. 

Facebook | Twitter | Instagram

Manuel Cuevas


Manuel is not just a fashion designer; he is a costumer and an artist. Known as the “Rhinestone Rembrandt,” his glittering garments have been worn by presidents, musicians, artists, and movie stars. Through serendipity, Manuel is heralded as a legend in the fashion industry. Originally from Mexico and relocated from Los Angeles, Manuel has spent the last thirty years in Nashville where he continues to create his original designs. 

Facebook | Twitter | Instagram

2015-11-15 08.42.16.jpg

Michele Probst

Michele Probst is an internationally known makeup artist with over 25 years of experience turned entrepreneur, clients ranging from Barack Obama to Kid Rock to Stevie Nicks. She founded the world’s first skincare line for men with undetectable cosmetics, Menaji Skincare. The winner of multiple entrepreneur awards, and just last year, top Women in Business award, she is on the National Board to help fight Multiple Sclerosis. Recently, she is working with new brands as an influencer and advisor. 

Facebook | Twitter | Instagram


Dawn Robertson

Stein Mart

Dawn Robertson, Chief Executive Officer of Stein Mart, has worked in the fashion industry for over 20 years. She has successfully operated as a global business leader for major retailers and department stores at the executive management level. Her past experience includes ambitious growth plans for UNKNWN, Old Navy, Myer Australia, Sak’s, Federated, May Department Stores, Macy*s and many others. Dawn also championed turnaround strategies for The Avenue and extensive expansion opportunities for Sean “Diddy” Combs’ Sean Jean. Dawn is skilled in repositioning iconic brands onto a path for powerful merchandise growth and customer loyalty. 

Facebook | Twitter | Instagram | Pinterest

NashFW_Afriyie portriat.jpg

Lisa Robertson

Lisa Robertson

Lisa Robertson is a designer, fashion authority and TV personality who created the G.I.L.I. line during her 20 year career as a host on QVC. She pioneered programs for social media and the Internet, creating an e-commerce community. She was cited as one of New Beauty’s “Beauty Authorities,” received the Philadelphia Woman of Distinction Award, and has appeared in the New York Times, Vogue, People, and USAToday. Lisa is the founder of where she will soon be launching her newest line. 

Facebook | Twitter | Instagram | Pinterest

Joe Wiese


Joe Wiese has been general manager of Lucchese’s Nashville retail store, located at 503 12th Ave South in the Gulch, since it opened in June 2012. A Lucchese boot fan for the past two decades, Wiese’s passion for the legendary Texas bootmaker and iconic brand of the American West is evident as he expertly imparts his knowledge to customers about Lucchese’s craftsmanship principles and techniques which have remained the same since 1883. Lucchese artisans use only the finest leathers, preeminent materials and a proprietary twisted cone last to construct boots of unrivaled quality, fit, comfort and style. 

Facebook | Twitter | Instagram | Pinterest